Marketing manager - Ledthem Chemicals
We are seeking an innovative marketing manager to promote our company's brand and services. In this role, you will be optimizing our marketing strategies, managing the marketing department's budget and staff, as well as preparing forecasts.
You’ll be responsible for presenting our products in ways that will strengthen our brand and boost sales. For this role, you be a creative and quantitative thinker. You should be familiar with various product marketing techniques, like email campaigns and pricing strategies.
To ensure success, you will need extensive knowledge of marketing strategies and the ability to identify new business leads.
Duties and Responsibilities
- Study company products and increase brand awareness and market share.
- Translate technical details into benefits for the user
- Follow and analyze market trends to position products
- Develop product marketing strategies (pricing, advertising, product launching)
- Developing and managing the marketing department's budget.
- Craft compelling messages across marketing channels (landing pages, ad campaigns)
- Work with various teams (design, content, acquisition, product, sales) to implement strategies
- Test marketing product features, releases and ad copy
- Evaluate projects using relevant KPIs and feedback from existing and prospective customers
- Preparing and presenting quarterly and annual reports to senior management.
Marketing Manager Requirements:
- Bachelor's degree in sales/marketing, business administration, or similar.
- A master's degree in a relevant field will be advantageous.
- At least two years experience as a marketing manager.
- Knowledge of electronic marketing automation software such as HubSpot Marketing and Bitrix24.
- Extensive knowledge of marketing strategies, channels, and branding.
- Superb leadership, communication, and collaboration abilities.
Apply for the Job here: https://www.workinzimbabwe.com/jobs/marketing-manager-ledthem-chemicals/
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