Product Officer - First Pack
We are looking for a creative Product Officer to highlight the best features of our products and then build marketing campaigns for these. The Product Officer will be responsible for researching market trends and working with various departments to successfully launch new products. You should also keep abreast of industry innovations and new marketing techniques.
To be successful as a Product Officer, you must have excellent time management skills, have a keen interest and knowledge in IT gadgets such as computers, laptops and printers. A good Product Officer will have excellent communication and interpersonal skills.
Responsibilities
- Gain a deep understanding of customer experience, identify and fill product gaps and generate new ideas that grow market share, improve customer experience and drive growth
- Identifying key features in products that will appeal to customers.
- Evaluate the company products and compare them against industry trends.
- Create buy-in for the product vision both internally and with key external partners
- Develop product pricing and positioning strategies
- Translate product strategy into detailed requirements and prototypes
- Scope and prioritize activities based on business and customer impact
- Work closely with engineering teams to deliver quick time-to-market and optimal resources
- Drive product launches including working with the public relations team, executives, and other product management team members
- Evaluate promotional plans to ensure that they are consistent with product line strategy and that the message is effectively conveyed
- Act as a product evangelist to build awareness and understanding
- Represent the company by visiting customers to solicit feedback on company products and services
Product Marketing Manager Requirements:
- A degree in marketing, advertising, or a related field.
- Deep knowledge of ICT products such as computers, laptops and printers is an added advantage
- Prior experience working in marketing.
- Proven ability to develop product and marketing strategies and effectively communicate recommendations to executive management
- Strong problem solving skills and willingness to roll up one’s sleeves to get the job
Apply for the Job here: https://www.workinzimbabwe.com/jobs/product-officer-first-pack/
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